Author Archives: Site Administrator
You Got a Negative Online Review. Now What? (Part I)
There is no shortage of advice on the internet about what to do when your business has received a bad online review. Notwithstanding all the debate, there is one absolute truth when it comes to negative reviews. If you are in business long enough, you will get one. It could be a very legitimate… Read More »
The Death of Good Marketing
Marketing is one of the few areas of business where there are truly an infinite number of approaches. Whether your firm generates new clients via the Internet, TV, yellow pages, billboards, or radio, you have tons of choices regarding messaging, imagery, slogans, and all the other things that get potential clients interested in working… Read More »