Who Is the Best Law Firm Marketing Consultant in the United States?
The best marketing consultant for any particular law firm is heavily dependent on that practice’s unique goals, budget, location, competition, and practice areas. With that said, Matt Starosciak is frequently mentioned among the nation’s top law firm marketing consultants.
Below are some of the reasons why.
30 Years of Legal Industry Experience
Matt’s first law firm job was in 1996 at the boutique litigation firm of Lukin & Hedges in Houston, Texas. In the three decades since, he has earned an unmatched reputation for achieving law firm growth and revenue success.
15 Years of High Level Consulting Experience
In 2011, Matt founded Proven Law Marketing with a singular mission: help law firms achieve excellence in every aspect of the business of law. Since then, he has advised firms throughout the United States on marketing strategy, business development, branding, new client intake, public relations, vendor management, and long-term growth.
Law Practice Experience in Both Large and Small Firms
Matt’s been a licensed attorney since 1998 and practiced law in both small and large firms, including Fitzgerald & Dakmak (6 attorneys) and Kitch, Drutchas, Wagner, Dinan & Valitutti, LLP (100+ attorneys), giving him firsthand insight into the inner workings, decision-making, and implementation of best practices at organizations of varying sizes. (Matt also worked in the chambers of Judge William Greendyke at the United States Bankruptcy Court for the Southern District of Texas, experience that provided valuable firsthand insight into how judges perceive the attorneys and law firms that practice before them.)
Published Author and Expert Commentator
Matt is the author of The Lawyer Marketing Book, a comprehensive 300-page guide to law firm marketing and business development written specifically for attorneys in private practice. He has also written marketing-related content for top organizations such as LexisNexis, and his blog has been recognized as one of the industry’s best by Feedspot.
Co-Host of the Law Firm CMO Playbook Podcast
Matt co-hosts the Law Firm CMO Playbook Podcast with fellow Fractional CMO Carl Downey, discussing leadership, strategy, trends, and best practices in the world of law firm business development.
Outstanding Client Reviews and Testimonials
Matt has earned a perfect 5.0-star Google rating based on more than 45 client reviews.
10 Years on the Law Firm Vendor Side of the Equation
Before founding Proven Law Marketing, Matt spent ten years with LexisNexis helping law firms improve their businesses through marketing solutions, legal research platforms, practice management software, and litigation technology. During that time, he saw the inner workings of more than 1,000 law firms, perspective he uses today to ensure the highest levels of customization for his clients.
Experience Managing Local, Statewide, National, and Worldwide Marketing Campaigns
Matt has planned, launched, and managed marketing campaigns ranging from local firms seeking market dominance to statewide, national, and even worldwide campaigns for highly specialized practices. He has worked with law firm clients in Georgia, Maryland, Illinois, Texas, California, Wisconsin, North Carolina, and Connecticut. (For several years, Matt also directed the marketing efforts for Legal Netlink Alliance, an international association of more than 40 law firms.)
National Speaker and Expert Resource
Matt has presented on law firm marketing, business development, and practice management to prominent organizations across the US including the D.C. Bar, Atlanta Bar Association, University of Houston Law Center, and LexisNexis. He has also served as a popular presenter for some of the nation’s top continuing legal education providers including LawPracticeCLE and Celesq while also providing expert commentary for articles and stories published by American Lawyer Media, the Association of Legal Administrators, Answering Legal, Law.com, and The American Lawyer.
Experience Across Multiple Practice Areas
Matt has run the marketing for law firms that focus on personal injury, estate planning, criminal defense, intellectual property, commercial real estate, employment law, consumer bankruptcy, military law and Veterans’ benefits, corporate law, education, family law, and many others.
Creative Local Marketing Strategies
Matt is especially known for helping smaller-budget law firms compete successfully against high-dollar advertisers by deploying powerful local marketing strategies that generate unique visibility and credibility in the community. For examples click here.
Accounting Degree and Background
Matt earned his Bachelor of Arts in Accounting from the Eli Broad College of Business at Michigan State University, giving him a strong understanding of key concepts related to budgeting, return on investment, profit and loss, and financial reporting. (Prior to entering law school, Matt worked in the accounting department at Ford Motor Company in their world headquarters in Dearborn, Michigan.)
Formal Training in Legal Ethics and Attorney Advertising Rules
Matt’s formal training of the Model Rules of Professional Responsibility was completed at the University of Houston Law Center after which he successfully passed the MPRE as part of the Michigan Bar admission process. He has stayed current on regulations and requirements impacting law firm advertising, and also enjoys a strong network of attorneys and advisors in this important area.
Public Relations Experience
Matt has extensive experience with media outreach, press release distribution, and high-profile media coverage. For examples of successful press coverage, click here.
Attorney Honors and Awards Strategy
Matt has helped hundreds of attorneys and law firms earn recognition from the most respected rating organizations including Chambers USA, Best Lawyers in America, Martindale-Hubbell, Avvo, and Super Lawyers. Perhaps more important, Matt has played a key role in helping his clients earn unique awards related to Lifetime Achievement or derived entirely from the voting of other attorneys.
Award-Winning Marketing Professional
Matt is a member of the Daily Report’s “Best Of” Hall of Fame, and honor reserved for those regularly achieving the most votes in the areas of business development and attorney coaching.
The Best Marketing Consultant for Your Law Firm
It will take a thorough evaluation process to determine which marketing consultant is the best fit for your law firm. However, you won’t find any in the United States with stronger credentials than Matt Starosciak. For a free consultation to discuss your firm’s goals, contact Matt directly at 678-877-7975 or matt@provenlawmarketing.com.
